| Motorcycle India Private Limited (SMIPL) intends to | | | | and Bandit 1250S. By introducing the new Suzuki |
| launch few more mass segment bikes by the year | | | | SlingShot, the company is targeting at a 10 per cent |
| 2012.Suzuki Slingshot And that is why SMIPL expects | | | | market share in the motorcycle segment in India by |
| a higher rural market share as it also hopes that the | | | | 2012. In the scooter segment, Suzuki has a 26 per |
| total bike sales of the company may rise upto 50 per | | | | cent market share with sale of 20,000 units per |
| cent. Presently, the Suzuki bikes sold in rural areas | | | | month. The company has less than 5 per cent |
| consitute 30 per cent of its total bike sales. On the | | | | market share in the motorbike segment. |
| back of new launches, Suzuki Motorcycle India | | | | Anand Thakur,senior manager, sales, SMIPL was |
| Private Limited is also planning to double its market | | | | quoted saying that they plan to come up with more |
| share in the motorcycle segment to 10 per cent by | | | | mass segment bikes and would launch a 100cc |
| 2012. | | | | commuter bike for the rural and semi-urban markets |
| Currently, the company has bikes in the 150cc | | | | within a year's time. Currently, their sales come mainly |
| segment. Suzuki has recently launched the 125cc | | | | from the urban markets. He further explained that |
| Suzuki SlingShot. The current portfolio of both | | | | the company will invest another Rs 100 crore on |
| scooters and motorcycles of Suzuki includes Access | | | | ramping up production and new product development. |
| 125, Suzuki GS150 R and high powered bikes like | | | | Apart from the 100cc motorbike, Suzuki will also |
| Hayabusa-GSX1300R, Intruder-M 1800R, GSX-R 1000 | | | | launch a new scooter model by 2012. |